The Rockefeller Method
A proven system for building and preserving generational wealth using the same strategies as America's wealthiest families. The Rockefeller Method ensures your financial legacy lasts, whether you leave $1 million or $100 million.
Core Philosophy
"Own Nothing, Control Everything"
This simple principle guided the Rockefeller family to maintain their wealth for over six generations. Here's how you can apply it to your own financial strategy.
The Family Legacy Rings
Four interconnected elements that work together to create lasting wealth
1. Family Office
The Rockefellers maintain their wealth through a dedicated financial team. You can replicate this with a fractional or virtual Family Office—a team of integrated professionals (attorney, CPA, financial advisor, insurance specialist) working together for your family's success.
Key Benefits:
- • Coordinated financial strategy
- • Proactive tax and estate planning
- • Risk mitigation across all assets
- • Unified vision for wealth preservation
"When your financial team works in silos, you get siloed results. A Family Office ensures everyone is rowing in the same direction."
"Wealth is lost in three generations not because of money, but because of lost values and vision."
2. Family Retreat
Regular family gatherings aren't just vacations—they're strategic meetings that foster trust, establish traditions, and transfer your values to the next generation. These retreats ensure your heirs understand not just their inheritance, but their responsibility.
Retreat Elements:
- • Financial education for all ages
- • Family history and value sharing
- • Strategic planning sessions
- • Relationship building activities
3. Family Constitution
More than a legal document, your Family Constitution is a living guide that uses incentive-based planning to ensure your heirs become wise stewards of resources. It outlines your values, vision, and the principles that will guide your family for generations.
Constitution Includes:
- • Family mission and values
- • Education and development incentives
- • Governance structure
- • Wealth distribution guidelines
"A trust without a constitution is like a country without a preamble—it may function, but it lacks soul and purpose."
"Life insurance isn't about death—it's about creating a tax-free, self-completing financial foundation for multiple generations."
4. The Rockefeller Trust
A specialized trust structure that owns optimally funded life insurance contracts on family members. This creates a perpetual source of tax-free wealth that replenishes with each generation, ensuring your legacy never runs dry.
Trust Benefits:
- • Asset protection from lawsuits
- • Tax-free wealth transfer
- • Creditor protection for heirs
- • Self-replenishing capital
How the Method Works in Practice
See how properly structured whole life insurance becomes the cornerstone of multi-generational wealth
Work with a Rockefeller Method advisor to design policies that maximize cash value growth, not agent commissions. These policies become the financial foundation of your family trust.
Assemble your team of professionals and establish your Family Constitution. Begin regular family meetings to transfer values and build financial literacy across generations.
Use your trust as a family bank for opportunities. As each generation borrows and repays with interest, wealth compounds within the family rather than enriching outside institutions.
Ready to Implement the Rockefeller Method?
Our certified advisors will help you design a custom strategy for your family's unique situation and goals.